INTRACLASS N: 9

CLASS DIARY OF E-BUSINESS

Class N°  9                                                             Date: 30/05/2018 Topic:     Consumer psychology. Objetive: Analyze the behavior of the consumer before the sale.

TYPES OF MOTIVATION      v  Intrinsic: when one wants  ......,........Extrinsic: when someone suggests it      v  Learned: inherited customs     v  Not Learned: Hunger, thirst, rest, needs to recover lost energies. Combined reasons     v  Sexual desire     v  Maternal behavior Personal influences       v  Motivations       v  Beliefs       v  Personality Social influences     v  Culture     v  Profile     v  Sociodemographic     v  Social class     v  Group of references Peripheric vision Visualize the entire environment of the product, elements that influence the product. Do not underestimate the competition.